They are now popping up everywhere; QR or quick response codes which are designed to make life easier and to provide customers with a quick method of accessing information about your company or product. You will find them on posters, magazines, newspapers products, and the internet; today increasingly airlines are utilising the QR code instead of the familiar boarding pass.
Should you be looking at using QR codes it is vital that you should take into consideration is size. For this to be an effective device as a marketing tool, a QR code has to be readable by the consumer’s smart phone. This should not be confused with the size of the code image; no it’s the size of the modules, the little black squares, which make up the image. This has to be above the resolution limit for the camera on the phone. There are numerous ways in which you can use your QR codes and we will be happy to help. Simply let us know your idea and we can put it on a custom label, just for you, contact us for a free quote on QR code friendly labels.