If anything has emerged from the current scandal about how horse meat has been found in many products which should be 100% pure beef, it is that correct labelling is vital if we are to have confidence in the product. Naturally we cannot and certainly would not comment about this current situation, the investigation is ongoing and no doubt we shall find out in due course just how it went wrong. However, it is pretty clear that because of the stringent rules that apply to labelling meat products’ from abattoir to producer and finally the supermarkets, authorities have been able to trace back through the food chain.
Synthetic labelling
We can provide you with labels which are water proof as well as being proof against the weather and many chemicals as well, these fall into a category of synthetic labels and should you business require labels which will stand up to harsher environments, we are sure that we can help.
Using polyester for your labelling requirements ensures that these can be highly resistant and fully water and weather proof, they are extremely durable and resistant to becoming degraded through wear such as being scuffed, subject to chemicals, sunlight, high heat, tearing and from being scratched. Normally the polyester label will have a high gloss finish, tell us what you will require the label for and we will discuss polyester labelling with you.
Label buying guide
We try to make it as easy as possible for our customers when they require to label a product and to make things possible we like to provide a few pointers to help make this as simple as we can.
QR Codes on labels
QR codes are everywhere and they can be found on most products you will see them on billboards, magazines, products, very soon they will be common place on items such as airline tickets so that you scan a QR code on their smart phones at security and the gate at boarding in place of the current boarding pass. QR codes or quick response, codes are an innovation that is designed to provide customers with information about a product, company or service.
PPI Labels
Do you use Printed Postage Impressions, known as PPIs, if so and you have old stocks of these please be aware that from the beginning of this month they will no longer be accepted and you will have to change to the new larger sizes.
Labels and their uses
Labels are usually used to identify objects or items and these can be made of most materials such as paper backed by adhesive, plain paper, metal, cloth or polymer. Today we find that most labels are created using digital printing. Labels can vary from exotic to simple and may contain just sufficient to identify the product or maybe the person who is wearing an identity label. Labels are used as name tags, product identification, advertising, other communication and to display warnings.
Parcel Tracking Labels
A fast growing service now that more people are using online shopping is the use of tracking labels, which are usually of the barcode variety. Normally we would supply these as a self adhesive product, using a vinyl over laminated and would be consecutively bar-coded to attach to a parcel on dispatch, with the information stored on computer and tracked throughout its delivery phases.
QR Code Labels
They are now popping up everywhere; QR or quick response codes which are designed to make life easier and to provide customers with a quick method of accessing information about your company or product. You will find them on posters, magazines, newspapers products, and the internet; today increasingly airlines are utilising the QR code instead of the familiar boarding pass.
Food and Bottle labels
Food labels have a basic function; they must tempt your customers towards that particular food item. The material you select for your labels must be of high quality and appealing. There is a wide choice of custom die shapes available for custom food labels and we have many stock cutters in a variety of shapes and sizes. Food labels must be durable, versatile and have uniqueness, be able to withstand with all changes in environment like moisture, sunlight, temperature and of course meet legal requirements concerning information on how must it be stored in what type of climate, use by dates etcetera, additionally it has to have clear product information as well as benefits.
Short label runs
A question that we have been asked on a number of occasions is will you do a short label printing run for us? Usually this can be for a special one off product, or perhaps it could be a self adhesive label for a return address for example, it is no problem to us although we have to impose a minimum charge for a run and at the moment it is £45.00.